Hating on Your Own Music is a Bad Way to Get Ahead — This post is part of The Renegade Musician Series. If you owned a Ford dealership, would you drive a Chevy? Of course, you wouldn’t. If you owned a Ford dealership, you’d make money when people bought Fords. So, you’d be a proud owner of a Ford and you would drive…

What real research shows — This post is part of The Renegade Musician Series. Earlier this year, I had the opportunity to lead multiple marketing discussions for a community project I’m involved in. …

It’s worse than you think… MUCH worse — This post is part of The Renegade Musician Series. If you’re an intelligent musician, then you already understand well what I’m about to share. Otherwise, fair warning, you’re about to have your bubble burst. The facts and figures that follow mostly come from a 2020 Rolling Stone article and a…

Smash your head through your drumheads? — This post is part of The Renegade Musician Series. Music Times published an interesting piece in 2014 showing that 0.2% of artists are “mega” stars, 0.9% are mainstream, 1.4% are mid-sized, 6.8% are “developing,” and 90.7% are undiscovered or unknown. 0.2 + 0.9 + 1.4 = 2.5 There’s your top…

Only the top 5%… — This post is part of The Renegade Musician Series. The late, great author and radio speaker Earl Nightingale said: Out of 100 people who reach retirement age at 65, four will be financially independent, one will be wealthy, and nine will be broke. Only 5% of people will ever amount…

These will set you apart — This post is part of The Renegade Musician Series. A Renegade Musician is a new kind of artist. That means she possesses qualities most do not. Here are the key qualities a Renegade Musician exhibits: Growth Oriented: You wouldn’t be here if you weren’t growth oriented, so give yourself a…

What most musicians don’t realize about their “strategy” — This post is part of The Renegade Musician Series. The journey of a Renegade Musician begins with accurate thinking. Because most artist are not thinking accurately. Google the best way to market your music, and you’re probably going to come away thinking you need to be using social media more. …

Which is why it might be the most practical thing to do — This post is part of The Renegade Musician Series. The starving artist stereotype has been perpetuated through the ages. We even have tortured genius archetypes like Vincent van Gogh to point to whenever it’s convenient. People wrongfully assume he lived out a tragic, penniless life — because he chose art…