How to promote your art while adding value

How Content Marketing Works for Creatives
How Content Marketing Works for Creatives
Photo by Paige Cody on Unsplash

There are different ways to promote your works.

But I don’t know of one artist who doesn’t need to promote their works, even if it’s just starting a mass movement among fans.

Content marketing is largely considered the “modern” way in the business world and it can be incredibly effective. But why is that? And can it work for creatives too?

How You View Content Marketing Shapes Everything

It has been my observation that some creatives don’t even like the term “content” let alone “marketing.”

If that’s where you get stuck, then rest assured no progress will be made, and you will not effort to understand content marketing let alone recognize its benefits, utilize, and profit from it (“profit” being another term that could leave a creative feeling uncomfortable). …


Adventures and misadventures

#StrategySunday — January 17, 2021
#StrategySunday — January 17, 2021
Photo by Jefferson Santos on Unsplash

Each week, on Sunday, I spend time planning for the week ahead.

As creatives and creators, we’ve always got a lot on the go, and as I continue to engage in these planning sessions, I’ve become even more present to the fact that it’s best to be on top of everything that’s coming up in your week.

Here’s what I went over this week and what came out of it.

Minutes

I call this “minutes,” but it’s just a list of items covered during the planning session. …


Another action-packed week

Weekly Digest January 16, 2021
Weekly Digest January 16, 2021
Photo by Thom Holmes on Unsplash

Hey, creative and/or creator! How was your week?

Here’s what I got up to:

David Andrew Wiebe

I write to inspire creatives and creators just like you. And I’m always open to suggestions.

Here are the posts that went live this week:

>> Subscribe to the daily blog for creators and creatives

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Music Entrepreneur HQ

I have been giving modern music makers the tools and mental models they need to create the life they love through music since 2009. …


A simple way to stay motivated

Choose Your Association Wisely
Choose Your Association Wisely
Photo by Priscilla Du Preez on Unsplash

In life, there are few influences as dominant as your association.

We could look at your top five friends and guess correctly that you are about the average of all of them.

We could look at your top five friends and guess correctly that you are about the average of all of them. (Click To Tweet)

You make about the same amount of money as them. And your attitudes towards politics, marriage, spirituality, and other important life matters are also the average of those around you.

Maybe you aren’t unlimited. But you also don’t know just how far you can go unless you’re surrounding yourself with people who consistently challenge you to be more.


And do it well

Image for post
Image for post
Photo by Andrew Neel on Unsplash

Per Meg Dowell, 81% of people want to write a book someday.

But writing a book requires persistence and tenacity. You must have the dogged determination to keep going, even when you don’t feel like editing 300 pages of content you just finished writing.

And even if you do finish a manuscript, there’s no guarantee that it will be anything revolutionary. Putting the finishing touches on your manuscript isn’t the end, either — then comes cover design, book description, author bio, getting reviews, marketing, and more.

There are many ways to write a book. …


You can get it done in less

The Myth of the 8-Hour Workday
The Myth of the 8-Hour Workday
Photo by Patrick Tomasso on Unsplash

Unless we’re working at least eight hours per day, many of us don’t even feel entitled to our monthly paycheck.

Yet, I know more than a few writers and entrepreneurs who’ve improved their income and lifestyle by drastically reducing their work hours (I have experimented with this myself with some success).

So, how does that work? Why would you want to deviate from the proven standard? Isn’t eight hours the ideal amount of time to work in a day?

Here are some thoughts worth considering.

Rethinking the Hustle

The 12- to 16-hour hustle has been held as the golden standard by the likes of Gary Vaynerchuk or Grant Cardone. You can even find Entrepreneur and Forbes articles that in essence say while you can’t control much else, you can control your work ethic, and working 80 hours per week will virtually guarantees your eventual success. …


How to be a leader in your self-improvement

Always be Watching for What Could Benefit Others
Always be Watching for What Could Benefit Others
Photo by Christin Hume on Unsplash

Whenever I’m reading a book or listening to a podcast, I’m not just thinking about what’s in it for me. I’m thinking about what’s in it for my social circle too. Because most of them are creatives and creators, and they’re often looking for solutions to their pressing concerns, just as I am.

I may read a book and think to myself, “I think ABC ought to read this.”

Or I may listen to a podcast and think to myself, “XYZ would really benefit from this!”

This may seem somewhat unusual but it’s classic networking advice. After meeting someone, following up with an article or resource that would be of interest to them can build rapport. …


Changing your context for your benefit

You Are in the Business of Marketing
You Are in the Business of Marketing
Photo by Austin Distel on Unsplash

“I’m bored of it because I’ve been doing it for so long now — when think about having to work on another client’s skin, I get anxious” she said.

Many creatives and creators dream of one day being able to pursue their passion full-time, asking themselves what that might look like.

And this is answered by comments like the above. At some point, passion becomes work. Ironically, we got into our chosen field because we thought if we just did something we loved, we’d never work another day in our life.

The Height of the Glass Ceiling

As I thought about what she said, I turned to her and…


What came to light this week

#StrategySunday — January 10, 2021
#StrategySunday — January 10, 2021
Photo by ConvertKit on Unsplash

It’s time for another #StrategySunday session.

Each week, I spend time planning for my week on a Sunday. Right now, it’s a decision I don’t make. In the future, it could change, but it has been working for me for over a month at this point.

Here’s what my planning session looked like today (you’ll notice it looks a little different than last week’s, but I share more about that at the end).

Minutes

I call this “minutes,” but it’s just a list of items covered during the planning session. …


The deal with the deal

Weekly Digest: January 9, 2021
Weekly Digest: January 9, 2021
Photo by Joshua Rawson-Harris on Unsplash

How’s it going in creative and creator land out there?

Did you get a lot done this week? Did you set goals and intentions for 2021? What are your big plans? I would love to hear about it.

Here’s what I got up to this week.

David Andrew Wiebe

I write to inspire creatives and creators just like you. And I’m always open to suggestions (my Thursday post on “a day in the life of…” came from a reader).

Here are the posts that went live this week:

About

David Andrew Wiebe

Founder of Music Entrepreneur HQ. Download your free guide: https://www.musicentrepreneurhq.com/join

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